A technical marketing firm focused on pharmaceutical, biotech, chemical, finance
By: Alison Kanski
CG Life has acquired technical marketing and scientific communications agency McDay.
Acquisition talks began about a year ago, said CG Life founding partner Murad Sabzali and McDay president Susan Stipa. Together, the two agencies combine their expertise in and passion for scientific communication.
Agency’s 2nd Acquisition in 2020 Adds Pharma Expertise, East Coast Presence
PHILADELPHIA, CHICAGO, DENVER & SAN DIEGO—April 1, 2020—CG Life, an integrated marketing and communications agency focused on life science and healthcare, has acquired McDAY, a strategic marketing communications agency located in Philadelphia. CG Life made this acquisition following a standing, [ Click Title for Full Article ]
Philadelphia, PA, June 3, 2019 McDay announced today that they have been recognized as one of the Top PR Firms in Philadelphia. Expertise is a firm that rates many types of businesses, and for PR, use the following criteria in evaluating PR firms: Reputation, Credibility, Availability, Professionalism and Experience. McDay was chosen out of [ Click Title for Full Article ]
May 2019 – Philadelphia, PA.
McDay has announced its intention to attend the BIO Convention in Philadelphia June 3-6th. The team is fresh off last month’s attendance at Interphex in NYC, where meetings with editors and clients helped strengthen their unique position as one of the only strategic marketing communications firms [ Click Title for Full Article ]
Philadelphia, PA, July 19, 2018 — McDAY, Philadelphia-based Technical Public Relations and Advertising Agency, has announced last month a new and exciting addition to its chemical and biologics client portfolio: Belchim Crop Protection USA (Belchim). Belchim is the largest independent global producer of agrochemical and biological products.
Belchim Crop Protection USA recently opened a U.S. [ Click Title for Full Article ]
PHILADELPHIA – PA – July 2018 The first ever Irish Echo Big Impact Awards ceremony was held last month in a setting designed to inspire – the historic Union League of Philadelphia. The entire McDAY team – individuals from as far away as San Diego, CA and Cape May, NJ – held the largest table [ Click Title for Full Article ]
McDay President Susan Stipa Selected as
2018 Irish Echo Small Business 50 Honoree
Philadelphia, PA – April 30, 2018– McDAY, a strategic marketing communications firm based in Center City, Philadelphia, today announced that its president, Susan Stipa, has been named to Irish Echo’s 2018 Small Business 50 list. The Irish Small Business 50 recognizes entrepreneurs [ Click Title for Full Article ]
Our president, Susan Stipa, is humbled to be listed among Thrive Global‘s inspiring group of women business leaders. Each woman represents an incredibly wide, and wise, variety of dreams, stories, and successes.
For McDAY, our 2017 #OnTheNiceList holiday campaign was not a marketing gimmick. Our company firmly believes that kindness will not only pay off in [ Click Title for Full Article ]
On November 30, 2017, PR News announced their Top Women in PR for 2017, and McDAY’s president, Susan Stipa, was selected as one of the honorees. Nominees were judged on their bold accomplishments and advancements in public relations, including managing crises, developing brand messages, protecting and building brand reputations and creating content for digital platforms.
McDAY, a PDE member company specializing in technical PR and marketing for life sciences and the chemical industry, recently attended PepTalk, Protein Science Week in San Diego to help launch a new chromatography column for Gore’s PharmBIO division. Gore is the same company that keeps us warm and dry w/ GoreTex(R), and their PharmBio division [ Click Title for Full Article ]
November 10, 2016 – McDAY’s president, Susan Stipa, has been elected to The PDE: Philadelphia Trade Association’s Board of Directors.
“I am happy to be able to join some of the leading professionals in the Philadelphia region’s pharmaceutical industry, and appreciate the tradition of an organization that is the oldest pharma trade association in the [ Click Title for Full Article ]
A Perfect Subject for Halloween: Technical Ghostwriting
You work in public relations? We live in your world.
With one exception. Brain cells are on 1000% full illumination when our scientist and engineering clients talk to us – and our own brain cells often quiver in fear, admiration and simple astonishment at the incredible brainpower on [ Click Title for Full Article ]
We are thrilled to announce that our client, iBio, a leading provider of plant-based biotechnology for developing and manufacturing biological products, was successful in its application of its proprietary technologies and achieved the first milestone in its commercial development agreement with AzarGen Biotechnologies of South Africa.
“We focus on addressing the consequences of preterm birth with a [ Click Title for Full Article ]
August 10, 2016, Philadelphia, PA. – Susan Stipa, president of McDAY, announced that the company has become a member of PDA. The Parenteral Drug Association (PDA) is the leading global facilitator of science, technology, and regulatory information. The PDA creates awareness and understanding of important issues facing the pharmaceutical and biopharmaceutical community and delivers education [ Click Title for Full Article ]
Quick tips for more successful brainstorming sessions.
We are continually challenging our clients to brainstorm with us for article topics. Finding a good topic for an article can be the most difficult part of the writing process. So how do you find not just a good, but a great topic?
The way to get good [ Click Title for Full Article ]
Been wondering why your colleagues are being asked to speak at so many industry events? What about your old engineering classmate who is appearing in all the pharmaceutical technical publications you read?
You never even knew he could write!
His clients are really noticing. He is making a personal name for himself as a Subject Matter Expert, and [ Click Title for Full Article ]
February 15, 2016 – The McDAY staff would like to congratulate Bill & Natalie McLaughlin on receiving The 2016 Taoiseach, or “Chieftain,” Award from the Irish American Business Chamber’s (“IABCN”) Ambassador’s Awards.
Natalie McLaughlin is the former president of McDAY and she and Bill McLaughlin continue to advise and assist our McDAY team on a regular and [ Click Title for Full Article ]
Bad habits do hit home, literally.
I recently came across a list on Business Insider’s site discussing 12 bad habits that keep us from being productive and I was struck by how close to home it hit for me. And I say this literally, because I am one of the lucky, in a growing trend, that has the [ Click Title for Full Article ]
Susan Stipa, president of McDAY, lent her expertise via Skype to Inc60s latest event at the Bank of Ireland, Galway. Participants asked specific questions about how to develop their businesses in the U.S. market. Click on the title to see the full video!
We are proud to announce that Susan Stipa, McDay’s President and Owner, was named by the Philadelphia Business Journal as one of their “People on the Move“!
“Susan Stipa recently purchased and became president of McDAY, a strategic marketing communications and PR firm. A chemical engineer and former Commercial Director at Foster Wheeler’s Biokinetics, she [ Click Title for Full Article ]
