January 10, 2016 In Advertising, Blog, Creativity and How it Works, Customer Profiling, Marketing, Strategic MarketingBy Susan Stipa I love Linzer Tortes ... Continue Reading
November 4, 2015 In Blog, Marketing, McDAY NewsBy Susan Stipa Beck Group Unleashes Destini Profiler at ISPE Annual ... Continue Reading
October 8, 2015 In Blog, Marketing, McDAY News, Pharmaceutical IndustryBy Susan Stipa McDay President Hosts County Mayo Q&A for Irish Businesses ... Continue Reading
September 23, 2015 In Blog, McDAY News, Pharmaceutical IndustryBy Susan Stipa Navigating the Drug Development Process: Taking Your Asset From Lab to Patient ... Continue Reading
August 3, 2015 In Ad Campaigns, Advertising, BlogBy Susan Stipa Have It Your Way: Ad Slogans of the Past ... Continue Reading